A structured path through everything a team needs to understand before, during and after launching a multi-vendor marketplace.
The model
- Supply and demand mechanics
- Take rate versus flat licence
- Where liquidity actually comes from
Vendors
- Acquisition and qualification
- Verification, KYC and KYB obligations
- Vendor economics, scoring and retention
Money
- Splits, commission and fees
- Settlement and the double-entry ledger
- Refunds, chargebacks and disputes
Operations
- Approvals and escalation paths
- Trust, safety and audit
- Scaling the operations team